Serious users of SEO tools to enhance any SEO campaign are recognizing that Web CEO at http://www.webceo.com is a powerful addition to their SEO arsenal. It has two editions, one free, the other a pro edition (just the free edition discussed here). The free edition is a powerful search engine ranking tool as it contains keyword analysis, link partner strategies, search engine submission, analytics, broken link reports, on-page optimization reports, link popularity and competition analysis.
A SEO services company can really benefit as an HTML file can be exported showing any SEO reports that show the on-page and off-page optimization strength of a client’s site. Resellers can brand the SEO reports and offer them as part of a professional service.
The best part of the free edition is its KEI report (Keyword Effectiveness Index) which allows you create a basket of keywords aimed at your niche. This makes Web CEO a strong contender in the search engine ranking tool category. It is a powerful analytical tool that offers visitor tracking so user trends can be monitored.
The first and most important part of an SEO plan is on-page optimization. Web CEO will find broken links, bad code and offer solutions on how to optimize. It will report on the tags used in the code e.g. title tags not optimized, Meta tags not written properly. This way you are guided on how to improve the quality of the web pages so that a better SERP ranking is achieved.
You do not need to be an experienced SEO marketer or web designer; the tool is so easy to use that you will be up and running in no time. The GUI interface is very user-friendly. You can store records of tools in use so that they can be loaded back the next time you open Web CEO. This is useful in campaigns as you recall your previous tasks.
Another great report is the web site monitoring tool. This sends reports each week to your email box on the status of your web site. This search engine ranking tool is like having an IT team monitoring your site while you concentrate on your business. The report shows uptime, any download failures, connect ping issues and comments on the stability of your server.
The live traffic report brings you coverage that other free tools lack in their reporting. For today’s e-commerce sites, this is crucial to a campaign. Knowing how to increase conversions is a survival game particularly when you consider the costs of many PPC campaigns being in the thousands. So, knowing the best keywords for your niche is vital. This tool serves you in this area with the same efficiency as having a SEO services team standing behind you.
You can analyze the web for partners and find link sharing possibilities. The free edition also allows you to submit your pages to the top search engines or to all of them – up to 150 if you want.
It could be the holy grail of SEO tools with its impressive toolset. Not to mention its fantastic 47 tutorials with videos and a certification test that you can use to profess your SEO skills. This tool is as good as it gets, don’t overlook it if you need that punch in your SEO strategies.